I’m a Product Designer by craft, with roots in China but born and raised in Manila, Philippines.
I enjoy planning product experiences and understanding the spectrum of human behavior.
Guide the user in every step of the journey. Aim to be helpful, engaging and supportive.
We learn about users through data. Data guides us to make informed design decisions.
Limit distractions. Keep it clear and straightforward. Provide only what's necessary for the context.
Exceed customer expectations. We all know what a chocolate cake tastes like, but most get surprised by that hint of coffee that you mix in.
My perspective on design
Design is a medium I use to help people navigate their world with ease and comfort. More than making things look pretty and work flawlessly, design is about guidance, strategy, and building relationships.
I design because great experiences help people become more confident - more confident in themselves as they use products they need in their lives.
Outside of design
When I'm not working, I love:
Get recommendations from my online shelf
Let’s talk about design, product, or startups!
Valorant and Don't Starve Together keep me sane and competitive.
Whether it’s local or international, count me in!
Chocolate chip cookies, lemon squares, and apple pies are my ultimate faves.
I write about my journey in design
5 min read • UX Collective
7 min read • Kalibrr Design
8 min read • Kalibrr Design
LET'S WORK TOGETHER
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